Hardiktravels

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Hardiktravels

Project Overview

We the People has built a platform focused on aiding farmers, underprivileged, Natural disaster and NGO's raise capital from anyone.
Challenge
Hardik Travels, a burgeoning travel agency, aimed to revamp its online presence with a modern, user-friendly website. The client sought a website design and development solution that would enhance user experience, showcase services effectively, and establish a strong online identity.
Results
ROILift, a prominent digital agency, collaborated with Hardik Travels to address their unique requirements. Leveraging their expertise in website design and development, ROILift crafted a tailored approach to transform the brand's online platform.
Solution
Hardik Travels, a burgeoning travel agency, aimed to revamp its online presence with a modern, user-friendly website. The client sought a website design and development solution that would enhance user experience, showcase services effectively, and establish a strong online identity.
Open websites
Hardiktravels

StrategyHighlights

User-Centric Design

ROILift focused on user experience by designing an intuitive and visually appealing website layout. The design elements were curated to reflect the essence of travel and align with the client's brand identity.

Responsive Development

ROILift ensured the website was fully responsive, providing an optimal viewing experience across various devices and screen sizes, enhancing accessibility for users.

Content Integration

The website's content was meticulously integrated to showcase HardikTravels' services, destinations, and travel offerings. Clear and concise information facilitated easy navigation for visitors.

User-Centric Design

ROILift focused on user experience by designing an intuitive and visually appealing website layout. The design elements were curated to reflect the essence of travel and align with the client's brand identity.

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    Drive Business Growth Through Our Expertise
    Google My Business (GMB)
    • First List IteClaim or verify the business profile.m
    • Second List ItemOptimize business description and service categories.
    • Add business hours, contact info, and location pin.
    • Upload high-quality photos
    • Publish weekly Google Posts
    • Enable and monitor the messaging feature.
    • Answer FAQs and manage business Q&A.
    • Analyze insights like search views, calls, and direction requests.
    Social Media Marketing
    • Set up and optimize Social Media business profiles.
    • Create branded social media posts/month.
    • Schedule posts using a tool like Meta Business Suite.
    • Use local hashtags and geo-tags to increase reach.
    • Basic engagement: like, reply to comments, and respond to DMs.
    • Share client testimonials, promos, or behind-the-scenes content.
    Google & Facebook Ads (Setup & Management)
    • Create campaigns targeting local users by city or zip code.
    • Design simple image and text ads aligned with promotions.
    • Use call-to-action buttons like "Call Now" or "Book Appointment."
    • A/B test, creatives and track clicks and calls.
    • Review ad performance and refine targeting monthly.
    Review & Reputation Management
    • Monitor Google and Facebook reviews weekly.
    • Flag spam/inappropriate reviews.
    • Prepare personalized response templates
    • Request reviews via follow-up emails or links.
    • Share top reviews on social media.
    • Monthly sentiment report and suggestions for improvement.
    Website SEO & Optimization
    • Conduct SEO audit on homepage and top product pages.
    • Improve meta titles, descriptions, and URL structure.
    • Optimize product images
    • Add schema markup for products.
    • Improve internal linking and product categorization.
    • Submit sitemap and fix crawl errors.
    Marketplace SEO (Amazon, Etsy, eBay etc.)
    • Keyword research for 2 top-performing products.
    • Optimize product titles, bullets, and backend keywords.
    • Optimize listing images and A+ content (if applicable).
    • Add product reviews and Q&A enhancements.
    • Competitor comparison and pricing strategy suggestions.
    Basic Merchant Ads (Google Shopping / Amazon Ads)
    • Set up Google Merchant Center or Amazon Seller Central.
    • Create and submit a product feed.
    • Launch Shopping or Sponsored Product ads for select items.
    • Monitor impressions, CTR, and product visibility.
    • Identify winning products and recommend scaling.
    Social Media & Influencer Marketing
    • Create product-focused posts for Instagram/Facebook.
    • Tag products in posts if shops are enabled.
    • Research and shortlist micro-influencers for outreach.
    • Share influencer content across channels (if available).
    • Use reels or stories for unboxing/product use showcases.
    Remarketing & Retargeting
    • Install Facebook pixel and Google tag manager.
    • Build audiences for site visitors and product viewers.
    • Create basic remarketing ads.
    • Promote discounts or "return to cart" reminders.
    • Analyze results and refine creativity as needed.
    B2B SEO & Content Strategy
    • Research long-tail, industry-specific keywords.
    • Optimize homepage and one core service page.
    • Develop a blog calendar with strategic topics/month.
    • Write SEO-optimized blog posts focused on client pain points.
    • Add CTAs to blogs to capture leads or schedule demos.
    • Monitor keyword rankings monthly.
    LinkedIn & Social Media Marketing
    • Set up and optimize the company LinkedIn profile.
    • Publish posts per week (blogs, insights, company updates).
    • Engage industry posts per week.
    • Join relevant LinkedIn groups for networking.
    • Identify and connect with target prospects weekly.
    Google Ads (Search)
    • Create search campaign targeting specific industries or services.
    • Write compelling ad headlines and descriptions.
    • Include CTAs like “Book a Free Consult” or “Download Whitepaper.”
    • Track clicks, impressions, and keyword performance weekly.
    • Adjust ad copy and keyword match types for optimization.
     Lead Generation & Email Marketing
    • Create a basic lead magnet (whitepaper, checklist).
    • Build a landing page with opt-in form.
    • Create a 3-email sequence for lead nurturing.
    • Weekly email with insights, updates, or offers.
    • Tag and segment new leads in CRM.
    Webinars & Networking Events
    • Promote upcoming virtual or local events.
    • Create a simple registration landing page.
    • Design email invite and social promo post.
    • Share webinar recording or recap post-event.